Our Team

He's one of our own, and this local boy who made good is helping many of his fellow Huntsvillians into the land of profitable investment portfolios through real estate. Born and raised in Huntsville, Russ Russell knows Huntsville and Madison County like only a true native can, and that familiarity is just the beginning of the tremendous set of qualifications he brings to his clients. His greatest asset, however, is his passion. Russ is consumed with passion for his work and brings a total commitment to helping his clients diminish their risks and maximize their profits. 


  • Family owned commercial real estate since 1959
  • Developed, Built, Leased and Maintained
  • Commercial Brokerage since 1985
  • Huntsville native
  • Memberships
  • National Association of Realtors
  • Alabama Association of Realtors
  • Huntsville Board of Realtors
  • American Congress on Real Estate: Newsletter Editor, 1986
  • Chamber of Commerce
  • Better Business Bureau
  • Commercial Investment Real Estate Institute
  • 1990 Board of Realtors Insurance Chairman
  • 1992 Board of Realtors: Commercial Real Estate Chairman
  • 1994 Board of Realtors: Commercial Real Estate Chairman
  • 1996 Board of Realtors: Commercial Real Estate Chairman
  • 1999 Board of Realtors: Forms Committee
  • 2000 Board of Realtors: Forms Committee
  • 2001 Board of Realtors: Forms Committee
  • 2002 Board of Realtors: Forms Committee

Certified Commercial Investment Member

A Certified Commercial Investment Member (CCIM) is a recognized expert in the disciplines of commercial and investment real estate. A CCIM is an invaluable resource to the commercial real estate owner, investor, and user, and is among an elite corps of 7,500 professionals across North America who hold the CCIM designation. Russ Russell is Huntsville's first CCIM!  Click below to find out more. 

Accredited Land Consultant

ALC requires a proven performance track record and completion of a rigorous education program. This designation signifies the highest levels of land expertise including the most experience, knowledge and highest performance.  Russ is Huntsville's first and only ALC!

Certified Exchange Advisor

Russ has studied and prepared himself diligently, and in the process has made himself the best-qualified Realtor in our area. Russ is the only Realtor in the United States to hold the top three commercial real estate designations, CCIM, ALC, and CEA and the first in Huntsville to hold the ALC and CEA designations. The CEA is a title conferred by the American Institute of Real Estate Exchangers. It is a mark of true mastery of section 1031 of the Internal Revenue Code. The provisions in that section allow individuals to pay no capital gains tax when they dispose of business and investment real estate. 

Licensed FAA Drone Pilot



Ruff Russell

Real Estate Mascot

Ruff Russell- The Only Real Estate Mascot in America!

Born in 2014, Ruff has become the most recognized mascot in Huntsville, AL.  His friendly puppy antics and out-going personality wins over the hearts of Huntsvilleians every time they see him.  

Call 256-536-7777 and ask Ruff to be the hit of your next event!


Ranger Russell

Real Estate Office Drone

Ranger Russell is the first real estate drone to deliver a listing agreement to a client and the first real estate drone in Huntsville, AL.